Veterinary Business Articles

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Veterinary business articles from the Crampton Consulting Group.


Converting price shoppers

On 2 March, 2016 in Customer Service, Marketing by Deb Render

Find out the key to converting price shoppers and why it's a vital customer service skill Read More »

Mastering First and Last Impressions

On 18 January, 2016 in Customer Service, Marketing by Deb Render

We need to find ways to leave clients feeling valued, feeling that we care for them and are grateful for their business. You only get one chance to make a great impression - Make it count! Read More »

Taming the Telephone

On 14 January, 2016 in Customer Service by Deb Render

Practice life is demanding and our resources are often limited. Which is why we need to work smarter, not harder when it comes to taming the telephone in practice. Read More »

Every practice is unique

On 26 June, 2013 in Customer Service by Sue Crampton

Every practice is unique but how do we use this to effectively market your practice? Read More »

Top Tips for Supporting Grieving Clients

On 4 March, 2013 in Customer Service by Rosie Overfield

Grief is normal but not well understood. Unfortunately too many clients in the midst of their grief worry about ‘being normal’. Whilst supporting grieving clients can be an emotionally uncomfortable exercise, veterinary professionals play a vital role in helping clients feel normal. After all, if we can't make clients feel normal grieving for a lost pet, who can?! Read More »

What's your first impression like?

On 8 January, 2013 in Customer Service by Martin Grunstein

If it is acknowledged that first impressions are so important, then why do so many “professional” businesses make such a poor first impression. Read More »

Reduce the risk, not the price

On 27 November, 2012 in Customer Service by Martin Grunstein

In this ever increasingly competitive and price preoccupied world, let your competitor reduce his price, you reduce your customer’s risk. Read More »

How to generate repeat and referral business without spending any more money

On 28 August, 2012 in Customer Service by Martin Grunstein

Isn’t it frustrating when you have a fantastic product, you give great service, your prices are competitive - and you still have to keep advertising to get new business? Read More »

A Cure for Poor Customer Service

On 24 July, 2012 in Customer Service by Martin Grunstein

Today I was humiliated by a car salesman. So, what’s new? It’s probably happened to anyone who’s ever bought a car. What I learned from my incident is why customer service in Australia is so poor!   Read More »